Tuesday, December 21, 2021

Progressive Insurance: “Don’t become your parents”…

Where to start with this one.

First off, Progressive Insurance lives its namesake:  Progressive.  Politically progressive.

And political progressives believe in change.  They also dislike the past.  They like to rewrite history to show that what we were taught was wrong.

They dislike tradition.  They dislike historical figures, including their statues.

They even dislike parents because they carry on past traditions and values.  Past traditions and values are not good in the mind of Progressive.

Of course, Progressive’s marketing gurus are telling them to focus on this younger demographic.  So they do what typical, run-of-the-mill progressives and leftists do best:  Divide, demean, and antagonize to get their desired results.  In the case of Progressive, they do it for profit.

Here is one among many examples of Progressive’s divisive “anti-parent” commercials:

The Federal government, Department of Education, public schools, and now corporate America are all doing their level best to turn our children against their parents. Parents who believe it is their responsibility to determine what their kids should and should not be taught are called “domestic terrorists” by school boards and federal government agencies.

Progressive Insurance itself should be labeled a domestic terrorist organization – spending millions in advertising to rip apart the social fabric, the family structure, of our nation.

You say “what’s there to worry about? It’s only fun advertising?”  But the not so subtle message is there.  Every age group that views TV views these ads – not just the 25 to 45 demographic targeted by the ads.  The age 5 to 18 that watch TV with their parents get the message.  Why spend millions if their ads are not effective?

The leftist playbook:  Disconnect the children from their parents, their values, their heritage and traditions and you can control them for life.

Don’t parents have a tough enough time raising decent kids without a major US corporation spending millions on what is basically political propaganda to diminish their value in the eyes of their kids?

No comments: